When it comes to building business everything begins and ends with relationships. The relationships between your frontline people and your clients, the relationships between operation team members and managers...you get the idea. The real competitive edge is the extent to which each person on the collective team C.A.R.E.S. How invested each person is in manifesting the grandest vision and, at the same time, taking care of the smallest details? Not because they are told to but because it’s integrated in the collective WHY. This is how the engine of sustainable success gains momentum. This is how we differentiate our practice in a competitive noisy market. In this high energy and practical keynote on client experience and personal leadership Trisha shares tools for developing differentiation that is more than lip service, and tips for driving innovation that fuels growth (in clients, people and profits). Trisha will be providing a high energy keynote at the ARK Group’s Law Conference.